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Sam Barcroft
Media Entrepreneur
Professional Bio
Sam Barcroft is an experienced media entrepreneur who helps creative leaders with strategy and innovation.
Originally a photo editor and photographer for British national newspapers, Sam’s founded Barcroft Studios in 2003, which created, produced and distributed photography, editorial, video and television to large global audiences. Barcroft Studios pioneered the distribution of original documentary shows across social media, using its in-house production team to deliver highly successful, digital-first series like Hooked on the Look, Dog Dynasty, Ridiculous Rides and Born Different. These shows built 70m+ followers and 5bn+ views across social media.
Many of these series incubated Barcroft’s TV hits like Netflix’s Amazing Interiors, Discovery’s Body Bizarre and Channel 4’s Inside the KKK.
After launching truly as a FAST Channel and winning Channel of the Year at the Broadcast Digital Awards, Sam sold Barcroft Studios to Future Plc in 2019.
He is also currently restoring an ancient farm in Herefordshire’s Golden Valley.